Generative AI will boost income and help millions of workers take on second and third jobs, Morgan Stanley predicts.

Generative AI is revolutionizing the way people work by enabling them to take on multiple jobs simultaneously. According to a study by Morgan Stanley, AI tools are projected to increase earnings from multiple jobs by at least $83 billion by 2030. The survey conducted by the investment bank revealed that multi-earning in the US has grown by 11% in the past year. The rise of generative AI has been a key driver of this trend, with the accessibility and affordability of AI tools playing a significant role. The researchers forecast that by 2030, income from multiple jobs could reach $400 billion, with generative AI contributing $83 billion. In a more optimistic scenario, multi-earning income could reach $1.4 trillion, with generative AI contributing $300 billion. AI tools such as ChatGPT, DALL-E, and GPT-4 have emerged, allowing employees to work more efficiently and manage multiple jobs. Industries such as affiliate marketing, e-commerce, content creation, tutoring, graphic and web design, programming, and rental services can benefit from generative AI. The average multi-earner using generative AI earns $8.50 per hour, compared to $7 per hour without the technology. Overall, the study highlights the potential of generative AI to boost income and facilitate the growth of multi-earning.

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