The rise of artificial intelligence (AI) technology has led to the development of chatbots that can replace human workers in certain industries. Chatbots are being used to produce marketing and social media content, which is causing concern for workers in these fields. While AI lacks the personal voice and style of a human, it is still being used by companies to cut costs. Experts predict that AI could replace hundreds of millions of jobs, particularly those that require a high level of education. However, it is too early to gauge how disruptive AI will be to the workforce. Jobs that are mostly entry-level or involve tasks that are easily done by chatbots are most at risk. Companies that have replaced workers with chatbots have faced high-profile stumbles, with chatbots producing costly errors. While chatbots may be cheaper, they often produce average content and lower the measure of quality. As a result, some workers are pursuing jobs that AI cannot do, such as becoming an HVAC technician or plumber.
